Australian Watch Club (ABN) is the peak membership club for watches in Australia. References to “Australian Watch Club”, “AWC”, ”we”, “us” and “our” in this Privacy Policy refer to Australian Watch Club.

In this Privacy Policy:

Member means an individual end user who holds a membership account with Australian Watch Club and is authorised by us to access (including to view) member services that have been purchased/subscribed;

Customer means a person who purchased/subscribed to membership with Australia Watch Club;

Website means

Australian Watch Club is bound by the Privacy Act 1988 (Cth) (Privacy Act) as amended, including the Australian Privacy Principles (APPs). The APPs are designed to protect the confidentiality of information and the privacy of individuals by regulating the way personal information is collected, used, disclosed and managed. Personal information is, generally speaking, information or an opinion relating to an identified, or reasonably identifiable, individual, whether the information is true or not and whether the information is recorded in a material form or not.

This policy explains the types of personal information that we may collect and hold, how that information is used and with whom the information is shared. It also sets out how you can contact us if you have any queries or concerns about our collection, use or disclosure of personal information, or if you believe we have not complied with this Privacy Policy or the Privacy Act.

Your consent

By using this Website, or otherwise providing us directly, or through others, with your personal information, you agree with the terms of this Privacy Policy and consent to the collection, use, and disclosure of that information in accordance with this Privacy Policy, the Privacy Act and other applicable privacy laws.

Why do we collect personal information?

We collect personal information for a number of purposes connected with our activities and operations, including to develop, provide and improve our services, for verification purposes, to understand and meet the needs and requests of individuals we engage with and to meet our legal obligations.

What personal information do we collect and how do we collect it?

The type of personal information we collect may include contact information (eg name, email address, postal address, company information, and other profile information), login details, comments, preferences, feedback, device identifiers and user data. We collect personal information in a number of ways, including directly from you, and when you provide it to us or our partners. For example, we will collect your personal information if you:

subscribe to the newsletter,

create an account with us,

use our services,

provide feedback to us,

submit an enquiry,

respond to a promotion by submitting your details,

participate in a survey or competition,

provide services to us,

use our Website or

otherwise engage with Australian Watch Club.

Personal information may be collected by way of:


forms filled out by individuals (including via online forms),



support requests,

surveys, competitions,

online user-generated content,

market research,

networking events and

social get-togethers.

We may supplement the information we receive from you with information from third party sources such as our partners.

Australian Watch Club does not collect billing information such as payment card details. Third-party Payment Gateway providers are used for online payment card transactions on the website.

When purchasing a membership from the website;

Customers will be directed to a payment gateway provider.

Payment card details are submitted to the payment gateway provider and cannot be viewed by Australian Watch Club.

Australian Watch Club will receive certain information about Customers from the payment gateway provider (including payment card details in a masked format and the Customer’s name and IP address) to enable Australian Watch Club to provide member services.

Cookies and Analytics

Australian Watch Club uses cookies and device identifiers to identify visitors to the Website, to improve our services and applications, to gather statistical and demographic information, store user preferences, activity, and session information, to improve security, enhance website and application functionality.

Australian Watch Club also uses web analytics and session recording technology provided by third party service providers such as Google Analytics. These services use cookies to assist us in understanding how visitors access and utilise our Website.

A ‘cookie’ is a small file which contains a piece of text identifying your browser to our site.

You can opt-out of Australian Watch Club’s use of cookies in your browser at any time by setting your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of the Website may then be inaccessible or not function properly.

In addition, Australian Watch Club uses the Google AMP Client ID API to consolidate information on each unique visitor to their many interactions with our Website. This consolidated information provides a more accurate picture of visitor journeys and use of our Website. The Google AMP Client ID API assigns a unique randomly generated identifier to each visitor and uses this identifier to link all activity associated with that particular visitor.

You can find out more information on how Google uses data when you use Australian Watch Club’s sites or apps at

The unique device identifiers, web and mobile analytics data and cookies do not to collect or contain personally identifiable information such as your name, email address or phone number. However, we may collect information about the devices you use, including, hardware model, operating system, version and internet protocol (IP) address. In some circumstances an IP address could be linked to an individual. Your IP addresses, device identifiers and cookies may be collected or accessed by our third-party service providers.

You can manage how your browser and mobile device use data by adjusting your privacy and security settings in your browser and mobile device.

How might Australian Watch Club use and disclose your personal information?

Australian Watch Club may use and disclose your personal information for the purposes described in this Privacy Policy, or for related purposes which would reasonably be expected by you, or for purposes to which you have consented, and in other circumstances authorised by the Privacy Act or otherwise required or authorised by law.

Generally, Australian Watch Club may use and disclose your personal information for a range of purposes, including to:

provide you with our services that you have requested;

respond to your queries or feedback or provide customer service support;

analyse and improve all aspects of our business including, but not limited to, our products services and applications, our business systems, processes, outcomes, communication, website, engagement, advertising and performance;

authenticate users to enable access to Australian Watch Club’s systems;

facilitate your participation in social events and educational events, and

facilitate participation in our networking activities.

Your personal information may also be used so we can:

provide you with any communications in which we think you might be interested; and

let you know about developments in our products, services, activities and programs that might be useful to you, by way of email, SMS or MMS. Recipients who no longer wish to receive such communications can request to be removed from the distribution list by following the unsubscribe instructions in the relevant email, SMS or MMS.

Disclosure of personal information to other parties

Australian Watch Club may disclose your personal information to third parties such as our members, external service providers (ie providers of services including website and data hosting, cloud storage, DRM (see below), external partners, distribution of promotional and transactional communications, newsletters, surveys and feedback, market research and promotional activities, analytics and advertising, training, operational, organisational and management services), and government, statutory or regulatory bodies.


We use a third-party service provider for Digital Rights Management (DRM). This technology allows Australian Watch Club to track user activity (such as the content that was opened, date, time and IP address) to improve and protect our products and services.

Landing Pages

Certain promotions and campaigns may be hosted on a landing page controlled by a third party service provider. If you visit these sites and pages, your browser communicates directly with the service provider and user data entered on these pages (such as your email address and name) is stored by our service provider. Your personal information is then disclosed to Australian Watch Club.

We do not sell or license your personal information to third parties.

Security and management of personal information

Australian Watch Club will take reasonable steps to protect the personal information we hold from misuse and loss and from unauthorised access, modification or disclosure. The ways we do this include:

Access will be limited to staff who require this information in order to do their jobs;

Limiting access to the information we collect about you;

It will not be left in areas that allow unauthorised access;

The physical storage of all materials will be in a secure cabinet or area;

There is security in transmission:

Emails will only be sent to a person authorised to receive this material;

Transfer of information overseas will only occur with your permission.

Using a payment gateway for secure handling of your billing information;

requiring any third-party providers to have acceptable security measures to keep personal information secure; and

putting in place physical, electronic, and procedural safeguards in line with industry standards.

We will use all reasonable endeavours to keep your personal information in a secure environment, however, this security cannot be guaranteed due to the nature of the internet. We take reasonable steps to protect personal information held from misuse and loss and from unauthorised access, modification or disclosure, for example by use of physical security and restricted access to electronic records.

If we no longer require your personal information and are not legally required to retain it, Australian Watch Club will take reasonable steps to destroy or permanently de-identify the personal information.

These measures are designed to assist in your personal information not being accessed by unauthorised personnel, lost or misused. If you reasonably believe that there has been unauthorised use or disclosure of your personal information, please contact us.

Links from our website to other websites

Our website may contain links to third party websites. We do not operate these websites and therefore are not responsible for the collection or handling of personal information by the operators of these websites.

Accessing the information we hold about you

Under the APPs, you may be able to obtain a copy of the personal information that we hold about you. The APPs provide some exceptions to your rights in this regard. To make a request to access this information, please contact us in writing at the address listed below. We will require you to verify your identity and specify what information you require. We may charge a fee to cover the cost of verifying the application and locating, retrieving, reviewing and copying any material requested.

Updating your personal information

We endeavour to ensure that the personal information we hold about you is accurate, complete and up-to-date. Please contact Australian Watch Club at the contact address set out below if you believe that the information we hold about you requires correction or is out-of-date.

Updates to this Policy

This Privacy Policy will be reviewed from time to time to take account of new laws and technology, changes to our operations and practices and the changing business environment.


If you are concerned that we have not complied with your legal rights or applicable privacy laws, you may bring a complaint internally through our complaints process or you may decide to make a formal complaint with the Office of the Australian Information Commissioner ( (which is the regulator responsible for privacy in Australia).

We will deal with complaints as follows:

Step 1: let us know

If you would like to make a complaint, you should let us know by contacting us (see below for contact details).

Step 2: investigation of complaint

Your complaint will be investigated.

A response to your complaint will be provided in writing within a reasonable period.

Step 3: contact OAIC

We expect our procedures will deal fairly and promptly with your complaint. However, if you remain dissatisfied, you can also contact the Office of the Australian Information Commissioner as follows:

Office of the Australian Information Commissioner (OAIC)

Complaints must be made in writing.

Director of Compliance

Office of the Australian

Information Commissioner

GPO Box 5218

Sydney NSW 2001

Contact us

Any complaints or correspondence in relation to this Privacy Policy should be sent to us at:

We will endeavour to respond to all complaints and correspondence promptly.